Elta Group Ltd, an international leader in fans, air movement, filtration and distribution, has announced a major expansion of its Asian operation, with the creation of Elta Fans India alongside the recently rebranded Elta Fans Malaysia, formerly Eltafantech.
The establishment of Elta Fans India follows the development of a strong relationship with a local ventilation specialist, Airovient, which had been the company’s agent in India for almost 9 years. The new entity will be run as a joint venture, with Managing Director Dilip Nemani heading up the Indian operation.
The move will allow Elta Group to further expand its reach across India, with new offices in Bengaluru, Kolkata, Mumbai and New Delhi as well as local manufacturing and distribution.
Dilip Nemani, Managing Director of Elta Fans India, added: “Elta Group is a highly respected global brand, with market leading products. We’ve seen a significant increase in requests for fan technology across a range of applications over recent years. Elta Fans India will focus particularly on the key markets of Building Services, Applied Technology and Agriculture.”
Nick Heaton, CEO of Elta Group Asia, said: “The creation of Elta Fans India and Elta Fans Malaysia is in response to growing demand for quality fan systems across the continent. The new entities will give our customers in India and South East Asia access to a much wider product portfolio and will allow us to develop new markets and industry sectors.”
David Ball, Chairman of Elta Group, commented: “The success of any joint venture, is wholly dependent upon the people that will be responsible for developing that business. One of the core values of Elta Group is ‘People – Trust in each other’, which is integral to our approach and thinking when embarking upon acquisitions, joint ventures and partnerships, wherever they are in the world.
“Working with Dilip Nemani and his son, Mayank, as our Indian agents for Elta Fans for some time now, has enabled this natural progression to a joint venture arrangement. Elta Group are delighted that we are able to work more closely with our Indian partners, sharing ownership, sharing ideas, sharing development, and sharing in the success of Elta Fans India.”